This medium matte ash tone is perfectly balanced but leans unapologetically cool. It’s your go-to for soft depth and tone refinement without a hint of warmth.
#7N Matte Ash Blonde
The New Neutral—No Warmth Allowed.

#7A Light Matte Ash Blonde
Light. Muted. Impossibly Chic.
A clean, cool ash blonde with a matte finish that eliminates brass and keeps things ultra-natural. Think scandi-blonde meets high-end minimalism.

#16A Smoky Ash Beige
Cool Smoke. No Softness, Just Strength.
Forget beige as you know it—this one’s veiled in smoke. A sophisticated, ash-driven blonde that delivers cool dimension and moody clarity for bold yet wearable looks.

#17A Ash Pearl Blonde
Ice Queen Energy.
A high-lift ash blonde with a whisper of pearl sheen. Sharp, clean, and effortlessly modern—perfect for clients who want to glow without the gold.

Stay Cool, Color Smarter
Cool tones only. Keep every strand icy and refined.